Based in Ayr, Scotland, BeggxCo is a cashmere luxury brand, weaving scarves, home accessories and knitwear since 1866.

In a close collaboration with the marketing team, we redesigned the overall brand Identity, which resulted in a new set of brand guidelines, e-comms packaging as well as a refresh of their printed and digital campaigns. Over the years I art directed their seasonal lookbook shoots, working closely with the photographer, stylists and models.

In addition I art directed their brand film, in close collaboration with the photographer Nick Ballon and videographer Jorge Dieguez.

Designed while working at StudioSmall. Photography by Robbie Lawrence and Martin Zähringer, Styling by Stuart Williamson, Hair and Make-up by Teddy Mitchell.